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American Express

American Express, one of the world's most respected card associations, has been operating in the Kingdom of Saudi Arabia for at least two decades.

In 1999 The Saudi Investment Bank (SAIB) and Amex (Middle East), Bahrain, formed a joint venture company Amex (Saudi Arabia) Ltd. (ASAL) in order to take over and actively manage the Amex franchise in the Kingdom.

ASAL and SAIB are working together to allow the brand to assume its correct prominence in KSA and also permit the issuance of a number of Saudi Riyal denominated products to better serve the local market.

In October 2002, ASAL issued its Blue Card, the first Saudi Riyal denominated Amex credit card, which is proving to be a very popular and attractive choice to the citizens and residents of the Kingdom.

ASAL has other ambitious initiatives and products that are scheduled for the coming months and years.

Please click here for more information about ASAL.